SEO for Lawyers
Making your law firm website is the first step. After that, getting potential customers from the website is step two. This is where you need Search Engine Optimization services. Achieving success with SEO is the key to the success of your business online. SEO means applying strategies that make your website appear on search engines like Google and others when someone searches for your law firm. It means making your website relevant to searches in your niche.
Here is how we help law firms become a customer magnet:
In this mobile age, everyone wants accessibility. When in need for your services, people will use their mobile devices to visit your website and check what you have to offer. If loading the website takes too long (more than 20 seconds), the risk of losing potential customers is higher. Competitors with better website loading speed and mobile friendly (easy to use) websites will be the next stop for the customers you lose. We help you audit and decide if your website needs a complete overhaul or fixes that can help it perform better on mobile devices.
Most people contact attorneys who are in the top three results ranking on search engines. The higher you rank the higher the chances of people contacting you first. Therefore, having good SEO is critical.
People need to know why you are their best option. Your law firm must not just appear in the top search results but your website must be optimized to show people why they can trust you and your authority in your practice. If they do not find you credible, they will choose your competitor instead.
With keyword-rich content, optimized to pinpoint the areas your ideal client is searching will increase the website visitors and eventually convert them into leads and your customers.
Content development is something you cannot ignore. It is one of the most important ways to optimize your website. The more new blogs or articles focusing on your keywords you add to your website, the more it will rank for on Google and other search engines. We have a team of highly skilled and experienced writers who create keyword optimized content for SEO. Our SEO experts oversee the entire process to optimize the individual pages too.
Having content is not enough; you have to make sure that the content is up-to-date with the latest information. People visiting your website will not trust yours skills if they do not find credible information. Besides, Google algorithm updates make it capable of identifying and promoting valuable and helpful content. Therefore, we recommend using optimization techniques to produce helpful and valuable content that Google will like and promote.